Create Product Awareness with LinkedIn!

If you haven't thought about adding LinkedIn to your list of social media platforms, you may be missing out on a big one!  According to HubSpot, there are over 200 million registered users in over 200 countries and territories as well as more than three million companies with LinkedIn Company Pages.  

LinkedIn is pretty similar to all the other social media business pages that you have created as far as setup process but with a few extra perks.  People who have used your product or services are able to mention them in a recommendation on your page.  This gives you two benefits; first potential buyers can see how many people are currently recommending your products and services, and second you get real-time analytics about how successful your brand is doing in the market.

Setting up your LinkedIn Company Page is very easy!

1. Log into LinkedIn and create a company page.
2. Add multiple products/services including a detailed descriptions and images.

This level of detail allows for potential buyers to learn more about your brand as well as a deeper level of detail about your products and service than any other social media platform.

So, if you have been seeking new ways to get your products in front of the right people in the right place you should definitely add LinkedIn to your list of platforms that can do just that!

The key to success with any marketing tactics is having a clear idea of who your ideal buyers are!  If you need a little help narrowing down that wide target audience download my free guide on creating your buyer persona today!

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